Announcements
Announcements are a particularly useful and under-utilized method for getting publicity. Anytime an organization hires a new employee, promotes someone, or receives an award, there is an opportunity to share this news with former clients, current clients, and prospects. Announcements can be sent to the media, friends and family as well.
There isn’t a guideline as for when they should be sent, but the sooner after the event occurs the better.
The announcement style itself should match the formality of the event. |
