Business Cards

Most people think of the standard business card and forget that this small 3½ by 2 inches can be used for many more things:

Referral Cards: invite someone to a meeting by putting lines on the reverse to write date, time and location of a particular group’s meeting.

Billboard Card: Use the reverse side of your business card for an ad. Use less than 10 words in a readable typeface and some eye-catching graphics.

Note Card: If you use the back of your business card often for notes, include a lined section to write down prices, a date and time, product name to jot down for a potential client.

Card Pad: Have your cards printed on slightly lighter-weight paper and assembled into pads. Affix these pads to a bulletin board, counter or table for others to take.

Coupon Card: Invite your prospect to use your card for a discount on their next order or redeem it for a premium next time they come in. Or print it like a punch card for a discount.

Rotary Card: Make your card “Rolodex” cut. Prospects receiving these cards tend to keep them and put them in their file. Most times they can be done in both large and small sizes.

Sticker Card: If you don’t have many chances to hand your cards out, you can attach these to packages, product samples or on a booklet. These can usually be run at the same time you are doing traditional business cards as well.

Web Card: Use these cards to direct your prospect right to your website, by including a quick index of your site.